I fell in love with this sign from the Lodsh booth at the recent Maison et Objet trade fair:  “Some people feel the rain, others just get wet”.  It’s a perfect statement about experiencing life.

As we continue to struggle with a lagging economic scenario, consumers look toward intangibles to fulfill rising expectations on receiving ‘more for less’, whether it is regarding products or services.

While many feel current events should bring a conservative approach to business, we feel strongly that this is the time to be brave!

In fact, go 1000% and become a “Consumer Superhero”; meaning that your company has taken a leap toward innovation and customer experience.

January is the beginning of the tradeshow circuit around the world, bringing inspiration at a time when the focus becomes business renewal and reinvention. 

We love a fresh infusion of creativity and this year we are finally seeing a more aggressive approach to design from the more conservative leanings of the last few years.

As we enter this New Year, it’s time to replace 2011 conversations with 2012 realities.  “Occupy Wall Street” remains as a movement to express a need for change but the mantra for many is becoming “DIWM – Do-It-With-Me”, as people take more responsibility for that which they can control. 

Supporting local economies, working to create quality of life eco-systems, doing more with less; all examples of a return to a renewed dependence on ourselves, friends, family and community.